Insurance Companies – DOOH Examples
Insurance Companies – DOOH Examples
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Why Insurance Companies Are Leveraging Digital Out-of-Home (DOOH) Campaigns
Why Insurance Companies Are Leveraging Digital Out-of-Home (DOOH) Campaigns
Targeted Local Outreach
DOOH enables insurance brands to reach high-intent customers in specific areas, like near car dealerships, residential neighborhoods, or business centers. This ensures your ads are seen by people actively considering coverage options—boosting policy inquiries and quote requests.
Real-Time, Policy-Relevant Messaging
DOOH campaigns can be updated instantly to reflect seasonal risks (like flood or storm season), new regulations, or promotional offers. This agility keeps your messaging timely and builds trust in your responsiveness.
Engaging Visual Storytelling
From real customer stories to highlighting coverage benefits, DOOH’s visual impact helps simplify complex insurance topics and humanize your brand—making it more relatable and credible.
Boosted Brand Visibility
Ads placed near repair shops, hospitals, or high-traffic commuter zones remind people of your services exactly when they’re most relevant—building awareness and top-of-mind recall for emergencies or major life changes.
Top Digital Out-of-Home (DOOH) Strategies for Insurance Companies
Top Digital Out-of-Home (DOOH) Strategies for Insurance Companies
Targeting Specific Insurance Needs
Use DOOH to target locations aligned with key products—like auto insurance near dealerships, life insurance near family-oriented areas, or home insurance near residential zones.
Promoting Timely Policy Offers
Highlight enrollment deadlines, rate changes, or seasonal policy packages (e.g., wildfire or hurricane coverage) to boost urgency and action.
Showcasing Real Claims & Support Stories
Visual testimonials or stats from resolved claims build confidence in your ability to deliver when it matters most.
Driving Online Quote Requests
Encourage viewers to get a quick quote or schedule a call through simple calls-to-action on your DOOH ads.
Establishing Trust Through Local Presence
Promote local agents or offices in the community, reinforcing your accessibility and personal touch.
Highlighting 24/7 Assistance & Emergency Services
Make sure viewers know your support team is available anytime—whether for roadside help, claims support, or emergencies.
Promoting Community Involvement
Show your brand’s role in disaster relief, sponsorships, or educational programs. This builds goodwill and social credibility.
Access All DOOH Venue Types
Billboards | Gas Stations | Convenience Stores | Bars | Gyms | Movie Theaters | Malls |
Colleges and Universities | Office Buildings | Hotels | Salons | Grocery | Bus Shelter | Doctor's Office
Sports Entertainment | Taxi and Rideshare Top | Urban Panels | Liquor Stores | Casual Dining | Subway
Train Stations | Buses | Taxi and Rideshare TV | Airports | Pharmacies | Dispensaries | DMVs | 7-Eleven
Spectaculars | Stadiums | Directory | Cafe | Bus Side | FBO | EV Charging Stations | Trucks
click a venue type above to learn more
Unlock DOOH With The Fastest Planning Tool
Leverage 1st Party Data
Leverage 1st Party Data
Geographic Targeting: Utilize customer addresses and top-performing ZIP codes to create tailored marketing campaigns, ensuring that specific regions with higher energy consumption receive relevant promotions and services.
Consumption Patterns: Analyze individual energy consumption data to segment customers based on usage behavior, enabling personalized energy-saving tips, dynamic pricing offers, or upgrades to energy-efficient appliances.
Customer Profiles: Leverage third party data to target by Income, Age, Ethnicity, Interests, Life events and More.
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